Although premium streaming currently generates the most income for the record industry, the digital market is diversifying, with new apps, platforms and experiences creating new opportunities and opening up new revenue streams. Get to grips with the newer digital services that are becoming big revenue generators for the music industry and find out more about the platforms that could be driving growth in the years ahead.
This masterclass is in eight sections:
Digital market today
Where UGC platforms fit in
Getting more from UGC platforms
Online radio + podcasts
Livestreaming
Web 3.0
XR + the metaverse
Superfan opportunity